Towards the end of the programme, the student is expected to:
Understand the basics of content creation for the target audience.
Understand the basics of social media marketing and etiquettes.
Understand how to set up a blog including themes and plugins.
Understand the basics of web analytics.
Understand different ways of monetizing their blog.
The founder of Kolkata Bloggers, which creates content for corporates, organizes
blogging workshops and blogger outreach programmes for different brands,
Anirban Saha is a Kolkata-based blogger. A pretty well-known name in the world
of blogging, Anirban is more inclined towards cultural travel blogging. His other
areas of interest include digital marketing, data science and entrepreneurship.
Email Address: firstname.lastname@example.org
Cell Number: +91-9903055542
Prof. Ujjwal K. Chowdhury
A legendary media academic, Prof. Chowdhury has earlier worked as the Dean of
prestigious educational institutes such as Symbiosis International University, Amity
University and Whistling Woods International Institute.